Saturday, 1 October 2011

Acquiring a Good Business Domain Name - 5 Tips

If the purpose for your setting up a domain is to facilitate business, there are consideration you must bear in mind for success to be achieved. Though it looks quite easy to do but if any of these tips are not considered them you will regret it later. To avoid such the following tips should be considered.

1.) Use short names for your domain - sometimes you may find people who tend to use there full business brand name for a domain and still not achieved the required result. A reason for that is the brand name may be so long that remembering it for online visitors becomes a problem. The online word is a vast expanse that there are so many option available to those online and definitely human nature love simple and easy things, so most people online will find it easy to stick with a domain name that is easy to remember. try to find a way of shorting your brand name to gain more costumers (traffic).

2.) Catchy names - this could be more like fashion in a world where fashion and beauty goes together you must have a catchy domain that will get be attracted to it. There always competitors in all business areas therefore you must be catchy to draw attention to yourself and the first way to do that is by have a catchy domain with a nice content that will keep people attracted to you.

3.) You domain name should be easy to interpret - the name you choose as a domain should be quick to point out what the contents of your website are. You don't use a domain that is abstract to what you are promoting. For example you may in the auto line business but it will look ridiculous to pick a domain name like Johnventures.com. It may be that you into other business asides automobile but to get the success you require you most pick a name that is easy to identify with automobiles, for example johnautos.com.

4.) Avoid using existing trademarks - this could get you into trouble because you may after struggling to build up your success find people trying to dispossess you of your website or you may receive a court order to hand over your website. To avoid that you may do a search in the International Trademark Association to find out if your proposed domain is already registered or not.

5.) Tag line Tag lines are the brain child of the marketing industry - Interesting, professional tag line will bring you more word of mouth advertising than you can buy from a search engine company. It brings your name into random conversations in newsgroups, newsletters and casual conversations. This will help you save money on paid advertising and create the ultimate viral marketing campaign without very little effort.

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